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About us

Your personal data is in danger, and your inbox is full of junk. We’re here to change that. minimi is built on 8 years of dedicated work in consumer rights advocacy. Founded by Sebastian Sielmann, a passionate activist for consumer rights, our mission is simple: give everyone the tools they need to protect their data and declutter their digital lives.

Our mission

In today’s world, AI and big data have created eerily perfect profiles of every one of us. It’s scary how easily this information can be used to:
Scam you online: Fake job offers, phishing emails, and identity theft are just a few of the risks
Overload you with ads: From relentless marketing emails to manipulative targeted ads, companies are constantly trying to sell you things you don’t need.
We believe you deserve better. That’s why we’re here: to provide powerful, easy-to-use tools that let you take back control. Protect your data from misuse, clean up your inbox, and enjoy a little more peace of mind.

Our values

Minimalism for our minds and the world: We believe in cutting out the clutter, both in your inbox and in the digital footprint you leave behind. Simple, clean, and intentional.
Fighting injustice: Data exploitation is unfair and harmful. We’re here to level the playing field and empower everyone, not just those with technical know-how.
Happiness for our users and team: minimi is designed to make your life easier and more enjoyable. We’re committed to fostering a culture of joy and purpose in everything we do.
We’re on a mission to make the internet a safer, simpler place for everyone. Whether you’re protecting your data, decluttering your inbox, or just exploring your privacy options, minimi’s here to help!

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